Hornets team up with Yelloway coaches

Date article online: 14/01/2008

Rochdale Hornets have re-established a link with a local coach company that dates back over 40 years.

Hornets' team and supporter buses for the 2008 season will once again display the Yelloway name – more than 40 years since the first time the two parties were associated.

The famous Rochdale coach name was sold off to a national company that allowed the brand to disappear.

But Courtesy Coaches, of Chadderton, recently bought the naming rights and have put two coaches with the Yelloway logo back on the road.

To celebrate the new link, Hornets provided free transport to Sunday's opening friendly match at Blackpool Panthers, filling two buses for the trip.

And the club will continue to travel on board Yelloway coaches throughout 2008.

"It is such a thrill for the club to be associated with Yelloway once again," said the Hornets chief executive Peter Whitehead, who travelled on the buses as a schoolboy in the town.

"Yelloway buses and Rochdale are synonymous with each other, like egg and bacon.

"It's great for the club to establish a link with a famous Rochdale company - both Yelloway and Hornets are Rochdale institutions.

"We look forward to working with them in the future."

To mark the occasion, a 1961 YDK 590 model arrived at Spotland alongside Courtesy Coaches' two new vehicles.

Pictured in between two Yelloway drivers are Hornets' chairman David Vining, commercial director Karen Reynolds, chief executive Peter Whitehead and kit manager Mark Reynolds, who organized the occasion.

For any further information please contact Peter Whitehead at the club on 01706 648004.